In this video ‘Accommodation from a business perspective,’ management teams are invited to deal with the learn/work environment like a goldsmith. In addition to a functional roof over your head, accommodation is also a ‘billboard’ that continuously communicates with the market and the people who work in the building. The right balance between mind and heart, ratio and emotion essentially help in achieving the organisational goals. See also Strategic Alignment Model®.
Accommodation management is in fact an alchemical process. It has the potential to provide people with a transformative experience through housing. This can be compared with that elusive but decisive moment in the alchemical process in which one metal changes into another. See also ‘Buildings are frozen music and shape your life’ and Architecture is a Symphony of Form.